ePlanet believes that the judgment of its team is critical to its success. This judgment is based on both the experience of the General Partners, and the understanding that the General Partners have of the entrepreneurs.

From experience, ePlanet has developed biases about: Market Size, People, Uniqueness, Entry Barriers, and Teamwork. The market must be large enough for a company to grow to at least $100 million in value in five years even if it makes a few mistakes along the way. The people must be extremely motivated to do whatever it takes to make a success of the company. They must also be well qualified to take on the challenge. The product must have some differentiating feature that can lead to the creation of a profitable company. The company must be able to defend its position in its market once established. The members of the team must be completely dedicated to building a business and willing to hire the best people they can find. They must show that they work well together, and the proposed investment must align the interests of investors and management.